So you have data quality issues. Who doesn’t? Should you embark on a data quality project? Maybe but what are your objectives? Are there service issues related to poor data quality? Marketing issues? Other major integrations or warehousing projects going on? And once you clean up your data – then what? What will you do
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No Comments » If you take a good look around the master data management (MDM) industry, data quality is the buzz word of the day. Blog posts, surveys, analyst briefings, white papers and testimonials are filled with commentary on the importance of good data quality. What is the importance? Well, if you’re paying attention, then you already know.
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