Keeping Address Data Up-to-Date
Receiving mail addressed to a former occupant of your house can be extremely irritating and does the brand of the company sending the mail no favours. The good news is that even if the person you’re trying to mail isn’t a current customer and hasn’t notified you of their new address – there is a solution! matchIT Data Quality Solutions includes Change of Address data from Royal Mail, Equifax, The Read Group and The Ark to allow you to automatically update addresses for people who have moved.
The sources of this information include the redirection service from Royal Mail and notification of moves to banks and building societies. If the new address isn’t available, sometimes the same sources or alternative sources can at least allow you to flag that person as “gone away”, to avoid wasted money and upsetting the new occupier.