matchIT Data Quality Solutions suppression and enrichment services using industry-standard third party files – select from options for Gone Away/NCOA, Deceased and MPS Suppression, Data Enhancement and International Address Verification. Available standalone or as an integrated extension for our local solutions.
Correcting and removing bad data from your database offers so much more in return to your business than cost savings – marketing to the deceased or the previous occupants can damage your brand and trigger huge fines under the new General Data Protection Regulations. And you can find out more about your customers using matchIT Data Services enrichment data.
- Reduce wasted costs for badly targeted mailings and comply with GDPR
- Maintain your reputation by marketing only to available and interested parties
- Improve targeting by appending key consumer and business information
- Verify and correct addresses for UK and 240 countries worldwide
matchIT Data Services delivers data that is both cleaner and richer, right across the board!
matchIT Data Services corrects and removes bad data from your database and enriches it with valuable segmentation information.
- Suppress against a host of industry standard reference files
- Update addresses for movers, where the new address is available
- Verify and correct addresses and postal codes for UK and foreign data
- Enhance your data with valuable consumer and business attributes
matchIT Data Services allows you to benefit from third party reference data without having to host these files locally, which means you don’t need to license and keep up to date potentially expensive, very large datasets.
How It Works
With matchIT Data Quality Solutions, you can mix and match local data cleansing and enrichment with web-based services using third party reference files.
- First, perform any data cleansing that you want to do locally using one of the other matchIT Data Quality Solutions
- Then access matchIT Data Services to get an estimated count of gone away and deceased names in your database, with associated cost savings so you can see how much suppression will save you
- Select from options for suppression, new addresses, address verification and data enhancement
- When your suppressed and updated data is ready, matchIT integrates it back into your local database, ready for your marketing campaign
Your data will be clean and enhanced, with no unexpected delays and no delegating of decisions to people that don’t understand your data or your business.
matchIT Data Services is also available as a service for companies that are not using any of the on premise matchIT Data Quality Solutions.
- Provide your data via secure FTP for a comprehensive audit and quote, with no obligation
- We run it through matchIT Data Services to perform all the Suppression, Data Enhancement and Address Verification you may want, and provide a detailed quote breakdown
- You decide which options you want and confirm acceptance of the quote for these options
- We return the data to you via the same protocol.
The unique advantage of matchIT Data Services is our unrivalled fuzzy matching engine, which accurately maximises the number of deceased and gone away records found and updated, as well as the additional data attributes that can be appended for enrichment.
Why choose matchIT Data Services?
Perform suppression and data enhancement work in-house to increase data security
What our customers say
matchIT will help us retain supporters by providing improved customer care. This in turn should lead to cost savings.
Ann-Marie, IT Manager, Business Systems